UK’s online traders ‘feel confident’

A study has found that two thirds of smaller firms trading online and exporting overseas are confident of sales growth in 2013, with the US and Europe listed as being top of the growth targets list.

Canada, Asia and Russia were among the follow-up targets for growth, according to the Royal Mail’s survey of more than 330 firms.

Smaller companies are hopeful of boosting annual growth figures over the coming year through concentrating on destinations overseas, said Royal Mail Parcels’ managing director, Nick Landon.

Mr Landon said the study by Royal Mail revealed that online retailers in this country will actively go looking for new markets around the world with the aim of achieving the growth plans they set themselves.

Recent times have seen online commerce grow hugely with many customers now using modern devices like iPads and smartphones to buy presents for family and friends over the Christmas period and beyond.